Oct 31, 2023
Let’s talk about a myth that’s been disguising itself as social media advice: The more you post, the faster you’ll grow on social media.
I’m here to tell you it’s not true. The numbers don’t support posting 10 times a day as a fast track to social media success.
Can you imagine if that was true? Just think...
Oct 24, 2023
Do you like to jump on the latest social media trends? Social media is meant to be fun and, well, social. So, the popularity and evolution of trends make so much sense.
As brands, we see everyone else having fun, so why can’t we join in? Does our content have to be all about business?
It’s easy to think that trends...
Oct 17, 2023
It’s official! I’m leaving X (formerly known as Twitter) behind, and I’m not looking back!
Twitter has such a special place in my heart. It’s where I used to spend tons of time scrolling through the tea and topics around my interests. It’s even where I met my first business mentor.
But sometimes, hanging on...
Oct 10, 2023
From attracting the right audience to building connections and converting leads, it all starts with your social media sales funnel.
Whether intentional or not, everybody has a funnel on social media—it’s just that some work a lot better than others.
So, to make sure your funnel is doing exactly what it’s...
Oct 3, 2023
The days of copying and pasting content from one platform to another are long gone.
If this is true (and trust me, the results don’t lie), with platform algorithms getting more sophisticated and audiences' attention spans getting smaller, how do you get the most out of the content you spent so much time, energy, and...